In sub-Saharan Africa, the average farmer plants their crops 30 days late, dramatically affecting yield in a region where food insecurity is widespread. Having access to tractors, a scarce and out-of-reach resource for many farmers is vital. Hello Tractor, an agricultural technology social enterprise set out to change that through a digital tractor sharing application, connecting tractor owners with farmers. In this compelling presentation, you’ll hear all about the transformative impact this “NetJet like app for tractor sharing” has had on food production and food security, enabling farmers that use the app to plant 40 times faster; the beneficial generation of a revenue stream for tractor owners; the unique relationship and partnership with tractor manufacturer John Deere; and how Progress Kinvey allowed Hello Tractor to focus on delivering unique value. As Mr. Oliver says, “If we can get our technology onto as many tractors in sub-Saharan Africa as possible, we can confront food insecurity in that region and improve the livelihoods of hundreds of millions of people.”
In sub-Saharan Africa, the average farmer plants their crops 30 days late, dramatically affecting yield in a region where food insecurity is widespread. Having access to tractors, a scarce and out-of-reach resource for many farmers is vital. Hello Tractor, an agricultural technology social enterprise set out to change that through a digital tractor sharing application, connecting tractor owners with farmers. In this compelling presentation, you’ll hear all about the transformative impact this “NetJet like app for tractor sharing” has had on food production and food security, enabling farmers that use the app to plant 40 times faster; the beneficial generation of a revenue stream for tractor owners; the unique relationship and partnership with tractor manufacturer John Deere; and how Progress Kinvey allowed Hello Tractor to focus on delivering unique value. As Mr. Oliver says, “If we can get our technology onto as many tractors in sub-Saharan Africa as possible, we can confront food insecurity in that region and improve the livelihoods of hundreds of millions of people.”
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